A brand just the way Brazil likes it

Parallel to the new areas on the website and improvement in the journeys I was also responsible for creating pieces for marketing actions. The sporting appeal involved the creation of pieces based on the favorite sports of the Brazilian public that went beyond the passion for football.

Big Brother Brasil

Creating seasonal landing pages for the Galera.bet brand focused on casino and betting is a constant demand and among these demands I created an interactive roulette game on the landing page. Below is a very Brazilian example: betting on the winner of the Big Brother Brasil program. In this case, I had to redesign the bot to be similar to the official one from the broadcaster, but not identical, to avoid copyright issues with the character.

Festa Junina

Mysterious, elegant mail-style cards for the Festa Junina (June Festival)

A Hora é Hexa!

“A Hora é Hexa” campaign for betting during the World Cup.
Here I had to disagree with the change in the CTA color to a different shade of green than what the brand suggested, but it was a request from the brand.

VIP’s only

Kicking off the creation of the VIP area for the Galera.bet brand was a great pleasure. As flexible as a design professional must be, I confess that I’ve always had more success with brands and products aimed at a more selective audience. The project consists of offering exclusive benefits and advantages to the best and most dedicated players on the platform at different levels. The platform user can evolve to higher levels and will always be encouraged to do so.